Sunday, 8 March 2009

Ads and Teens


Nobody can ignore advertisement because it’s everywhere! You can’t escape outside from billboards, brochures, outdoors, flyers, posters…They are everywhere, in every corner, in every wall that they can put ads. And, when you’re tired of seeing all that ads, and come home and you lie down in the sofa and turn on the TV, you see even more commercials...
But if you’re a teenager ads can be perdition…You see one product that you don’t need it but you want it! And why? Marketers know what they want…the objective is sell product! And the strategy that they use is to show you you’re weaknesses…And how they do that? Well, if you’re hair looks like a lion’s mane and you hate it, and if the product it’s a shampoo, they show you celebrity or a top-model with a great hair…They show you how good people are when using the product they are trying to sell. And you, unconsciously, berth in the trap like the marketers want. They pay to celebrities to use their products because if you see a celebrity with a great tennis, you will think “Well, if she/he uses that, it’s because it’s nice and fashion…And if she/he uses this ones, I want ones too!”
Ok, probably, saying that in this way is scary. But it’s the truth. The raw reality.
If you have been dreaming until now…wake up! They just want you to buy things that you don’t need.

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